In the top 100 Google searches, which in by itself depicts Americans’ interests, you will find the daily necessities such as: weather ranking #8, news #16, 45, 87, calculator #22, timer #97 and restaurants #85.
Education related searches ranks #14, 17, 25, 30, 58, 76 while entertainment & sports #40, 51, 53, 64, 94, 98, 100, and finance placed at 69.
The top 100 Google searches in the US pack search volume between 232,100,000 for Facebook and 5,890,000 for Gamestop.
These are powerful statistics. As we become dependent on the items they sell and the control of our spending and money. Dens designed to mold our opinions are depicted as playful. In the name of our own security, more information must be given and more of what we will do next they can predict.
Words like community give us a sense of belonging when in reality we are kept units.
Brand names know that at any time with a flip of a button a percentage of us will not only provide the required response, we will share the news, and persuade others to do the same.
As I seriously asked the unimaginable question, the eyes of the young seemed to want to pop out and run away:
“With a combined search volume of half of billion, can we have a regular life without Facebook, YouTube or Amazon?”
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